Frans plays soul music on his speakers, puts soul into his work, and even puts soul in his coffee mug. And not just any coffee, but cappuccino made from the very best coffee beans. With latte art, of course.
If you visit Frans for coffee or on his birthday, you can make him happy with a good LP. But don't bring Selah Sue's Pills, because chances are he already has that favorite record.
What he doesn't have is confidence in the event trend of "effect measurements." According to him, it doesn't have much effect.