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Incentive

Organising an incentive trip?

Dare to choose something people truly remember

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Incentive
Serieus Leuk.

An incentive trip that makes your culture tangible again

Your brand wants to move forward, but that doesn't always feel that way on the work floor. A gap appears between what you say and what people experience every day. An incentive trip is a moment to close that gap, not as an extra but as a targeted boost for collaboration, pride and energy.

You don't have to carry this yourself down to the last transfer and seating plan. Your role is to guard the goal, the message and the choices. We take on the execution, so the trip really feels like "yours". You let go of the details and steer on results: a group of colleagues who come back with new energy.

Seriously fun: why a tame programme delivers little

In 2026, a predictable programme is a waste. An incentive trip calls for nerve and a plan: build-up, moments that stir something, and an ending that keeps working afterwards.

That's why we work according to the Seriously fun concept: enjoyment as the engine for goals. Whether it's sales, an anniversary or team growth, we turn it into a journey that begins before departure and continues after the return home. We bring in ideas from Slow MICE and make choices that genuinely bring people together.

We work with three components:

Identity
We translate your core values and stories into one clear through-line that people recognise themselves in.

Concept
We create a before-during-after approach with an internal plan: communication, rhythm, surprises and moments that fit your way of working.

Production
From WKR tax rules to logistics and run sheets: we handle it. And we choose activities that break the routine.

You organise an incentive trip to set something in motion, not to tick off a programme.

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Certainty for the management team, peace of mind for you

For a corporate group it shouldn't just be fun, it should also run tightly. When you leave the incentive trip to professionals, you buy peace of mind: transfers, dinners and activities are right, without you having to solve problems on the spot.

We take away the operational pressure, so you have room for the conversation with your guests. You can show internally what it delivers, with clear evidence.

We have experience with groups of 100+ employees and deliver production at a high level. The goal is simple: colleagues who come back enthusiastic and a board that sees it all adds up.

Ready to set this up properly? Book an introduction and we'll translate your goals into a trip that sticks.

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Read more

Also read: Organising a business event. Or see our approach to team building. Browse the frequently asked questions.

Shaping your incentive together

Do you want to celebrate a result, lift motivation or bring people closer together? We are happy to think along and move quickly, from a loose idea to a finished event. We can also help you work out where an incentive fits within your company. That way it becomes a moment your team genuinely enjoys, after a year of hard work.

Get in touch and you will have a first tailored proposal soon. Serieus Leuk. Call +31 85 401 40 14 or email hello@live-impact.nl.

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Veelgestelde vragen

What does an event marketing agency cost?

An event marketing agency works with roughly three cost models:

  • Fee-based: a fixed project amount of 10,000 to 75,000 euros for a complete event
  • Hourly rate: 95 to 150 euros per hour for concept, production and project management
  • Commission: 10 to 20 per cent on the total event budget

Live Impact works fee-based per project. That is the easiest for clients to budget for. What drives the costs up: number of guests, venue choice, entertainment level, custom production and lead time.

A team building for 30 people quickly costs 8,000 to 15,000 euros including the agency fee. An international conference for 500 attendees runs towards 250,000 to 500,000 euros. Always ask for a transparent quote with a distinction between agency fee, production costs and pass-through items. See our contact page for a no-obligation conversation.

How do you discover your company's event DNA?

Your company's event DNA is the set of core characteristics that make every event recognisable as yours. At Live Impact we start every project with four questions:

  1. The reason for this event
  2. The story behind your company
  3. The feeling at arrival
  4. The message to take away

Then collect concrete building blocks: the words clients use about your brand, the images at the office, the music at Friday afternoon drinks. These are signals of what authentically belongs to you.

Then test whether it also fits the audience of the event. A tech start-up has a different DNA from a family business with 75 years of history. Write the DNA down together on an A4: three core values, three taboos, three iconic images. You use that document as a compass for venue, programme, catering, décor and communication. That way you avoid generic events that could just as well have come from any random competitor.

What is catering at a corporate event?

Catering at a corporate event is everything to do with food and drink. From coffee on arrival to the walking dinner at the end. The form depends on the type of event:

  • Conference: coffee breaks, lunch in two shifts, networking drinks
  • Staff party: walking food, food trucks or live cooking stations
  • Executive dinner: plated four- or five-course menu with a wine pairing

Expect on average 35 to 95 euros per person for the catering, excluding venue and staff. Catering determines 30 to 40 per cent of guest satisfaction.

Always ask about options for vegetarian, vegan, gluten-free and halal. In a business audience, 15 to 25 per cent have a dietary requirement. Live Impact matches caterers per region on style, dietary requirements and budget. Read more about our approach on the contact page.

What practical steps do you take for diversity at events?

Diversity at your event calls for concrete choices, not intentions. Five steps that work:

  1. Diverse speaker panel: aim for at least 40 per cent women on stage and two speakers with a bicultural background
  2. Accessible location: check wheelchair access, a quiet space for those sensitive to stimuli, and gender-neutral toilets
  3. Inclusive catering: offer halal, kosher and gluten-free as standard, not as an exception
  4. Accessible communication: avoid jargon, offer programmes in large print, arrange a sign language interpreter or live subtitling
  5. Easy-to-approach networking: speed-dating formats work better than loose stand-up drinks receptions for introverts and newcomers

Live Impact works with a diversity checklist that we run through for every event. The result: events where everyone feels welcome, not just the majority group.

Which steps do you follow for an event communication plan?

An event communication plan prevents fires in the final week. Guests, speakers and suppliers know exactly what they need and when. Six steps:

  1. Map your audiences: invitees want practical info, speakers want briefs, suppliers want run sheets
  2. Set up a timeline: save-the-date 8 weeks beforehand, invitation 6 weeks, programme 3 weeks, practical info 1 week, reminder 2 days
  3. Choose channels: email for formal, WhatsApp for last-minute, app or microsite for the programme
  4. Hold your tone of voice: not suddenly corporate if the rest is informal
  5. On-site: signage, programmes on seats, push notifications via the event app
  6. Afterwards: thank-you email within 48 hours, photos within a week, evaluation within two weeks

Live Impact builds the communication plan alongside the concept, not as an afterthought.

Let'sdance!

Wil je een event organiseren, of weet je nog niet precies wat je zoekt? Laat het ons weten. We denken graag mee over wat bij je organisatie past.

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hello@live-impact.nl+31 85 401 40 14