Why organising a sustainable event matters now

A corporate event for 300 people has a footprint. Transport, catering, energy, materials, waste. You can ignore it, but your guests and clients increasingly don't. Sustainability has shifted from extra to expected. Which is why organising a sustainable event has moved from nice gesture to genuine skill.

The good news: organising a sustainable event doesn't mean cutting back on experience. It means making different choices in the places that matter most. That takes knowing what truly has impact, and what only looks sustainable.

This article is about the first. About the choices that count. Transport, venue, energy and catering together account for the largest part of an event's footprint. Paper straws and biodegradable confetti pale next to them.

Transport: the biggest factor

For most events, transport accounts for 60 to 80 per cent of total CO2 emissions. That's far more than catering or energy use. If you want to change one thing, start here.

Practical steps: choose a venue that's easy to reach by public transport. Communicate actively about train and bus, but also about cycling. Arrange collective transport for groups coming from far away. Avoid flights for events that are reachable by train.

Carpooling works better when you facilitate it. Think of a matching tool in the invitation, a shared departure point and a small incentive. People are happy to travel together when you make it easy.

Take suppliers into account too. A caterer driving 200 km counts as well. Work with local or regional suppliers wherever possible. That lowers emissions and strengthens your event's local roots. More about event transport →

Venue: choose consciously

A sustainable event venue has a few recognisable features: green energy sources (solar panels, a heat pump), a good public transport link and options for waste separation. Preferably with a certificate like Green Key or BREEAM certification.

But choosing a venue is more than a certificate. A venue that already exists has a lower additional footprint than a temporary marquee. After all, we build that marquee specially for your event. A venue in the centre, reachable by bike, weighs differently from an out-of-town location only reachable by car.

Sometimes the choice is simple. The most sustainable venue is one that already exists. Preferably central and multifunctional. Sometimes it takes more weighing up. We help you make that call with knowledge of what's on offer and the real impact of each choice. More on choosing a venue →

Catering: plant-based, local, no waste

Catering is the second big impact item. Meat has a much higher footprint than plant-based alternatives. Food waste shows up at almost every event. And suppliers from far away drive refrigerated lorries that guzzle energy.

What works with sustainable event catering: a plant-based main menu with meat as an option rather than the other way round. Working with a caterer who buys seasonally and regionally. Planning realistically on numbers, no excess. And clear agreements about what happens to leftovers: send them home with guests, donate them or compost them.

A sustainable menu doesn't have to be boring. The best plant-based catering we know beats the average meat buffet. It's about quality and care, and certainly not about going without.

Materials and waste: less and better

Events produce waste. That's a given. But how much waste, and what kind, you can steer.

Reusable cups and cutlery have become standard at events of any size. Single-use plastic has to go. But paper too: programme booklets nobody reads and gift bags full of things that end up in the bin at home.

Choose digital communication and navigation. Give guests one useful item, rather than ten disposable trinkets. And make sure the styling gets a new life after the event or goes back to the rental supplier. Waste separation stations are indispensable and standard.

We work as standard with suppliers who have reusable materials. That's not an extra option. It's how we work.

Sustainability and experience: no compromise

The most stubborn misconception about organising a sustainable event: that it comes at the cost of the experience. That the venue would be less beautiful, the food less good and the atmosphere a touch restrained.

That's not our experience. The events we organise with sustainability as the starting point score equally high or higher on guest satisfaction. Because the attention that goes to sustainable choices also goes to quality. Because good catering, a beautiful venue and smart programme design don't clash with green ambitions.

We're IDEA-certified and build sustainability into our production process. Not a tick-box, but a real part of how we work. We help you make the choices that truly count and that your guests will also recognise as serious and meant.

Ready to make your next event more sustainable?

Plan an introductory meeting with Live Impact. We ask the right questions and map out your event's footprint. Together we make concrete choices that combine sustainability and experience.

Call us on 085 401 40 14 or send an email to hello@live-impact.nl.

Seriously fun.

Frequently asked questions

Can Live Impact organise a sustainable event?

Yes. Live Impact is IDEA-certified and builds sustainability into the production process. We work with suppliers who have reusable materials, help think about venues accessible by public transport and plan catering realistically. For us, sustainability and experience don't rule each other out.

Read more about organising sustainable events →

Which certifications does a sustainable event venue have?

Look at Green Key (international certification for sustainable hospitality and venues), BREEAM certification (buildings on sustainability performance) and ISO 14001 (environmental management system). A good public transport connection, solar panels and waste separation are also concrete indicators, sometimes more relevant than a certification.

More on sustainable venue choice →

How do you make event catering more sustainable?

Choose a plant-based main menu with meat as an option, rather than the other way around. Work with a caterer who sources seasonally and regionally. Plan realistically on numbers to limit waste. Make agreements about leftovers: take-home, donate or compost. Use reusable cutlery and cups.

Read our full article on sustainable events →

What's the biggest CO2 source at a corporate event?

Transport is the biggest CO2 source at most events, accounting for 60 to 80 per cent of total emissions. Catering and energy use are a lot smaller. If you want to change one thing, start with the venue choice. Pick a venue that is well connected by public transport and communicate that actively in the invitation. Live Impact helps you build a sustainable transport plan that suits your event.

More on sustainable events →

Does a sustainable event cost more than a regular event?

Not necessarily. Some sustainable choices save money: less waste, reusable materials, regional suppliers. Others cost a little more: organic catering, green energy. The biggest difference is in transport. A venue accessible by public transport with regional suppliers often saves more than the extra cost of sustainable catering. Live Impact thinks along about sustainable choices that suit your budget and ambition.

Read our full article on sustainable events →

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