A theme is your event's outfit. A narrative thread is the storyline.
A theme determines how it looks: colours, décor, music. A narrative thread determines how the story is told: chronologically, as a journey, as question and answer, as chapters or as a transformation.
You can have a theme without a narrative thread. Then you have a fancy-dress party. You can have a narrative thread without a theme. Then you have a well-told story.
More about the narrative thread in an event? Read our full article →