What is the difference between organising an anniversary and celebrating your company's existence?

The difference lies in the approach:

• Organising an anniversary — a party around a number (50 years), mainly looking back
• Celebrating your company's existence — telling the story, honouring the people who made it possible, and giving direction to the future

An anniversary party is backward-looking (looking back), while celebrating your existence is both backward- and forward-looking: honouring the past plus sharing a vision of the future. Discover how to approach this on our page about celebrating 50 years in business.