How do you communicate the supplier day well?

Good communication makes or breaks a supplier day. Send the first invitation 8 to 10 weeks in advance with date, venue and broad agenda. Two weeks before the day, follow up with a reminder including the final agenda, parking instructions and any dress code. Spread the invitation across multiple channels: email, a personal call for the most important partners and the account manager. Ask for confirmation in the invitation, and for any topic contributions. Map out a communication calendar in advance: when which message to whom. On the day, use clear routing with signage and a hostess. A short welcome email in the morning works well. Within 5 working days afterwards, follow up: a thank-you message, photos, a summary of agreements and concrete next steps. After 4 weeks, send a short update on what has been done with the input. That way the relationship continues to feel taken seriously. Live Impact designs communication plans in which every supplier feels seen.

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