Emmen isn't the first city people mention when the talk turns to events. And that's exactly its strength. The second city of Drenthe sits well away from the usual event circuits. That gives it something busy event destinations lost long ago: originality. Organising an event in Emmen means tapping into precisely that.
The city has more than 107,000 residents and a strong regional identity. Emmen lies on the southern edge of Drenthe, a short distance from the German border. The surrounding landscape takes in forests, heathland, peat areas and the prehistoric dolmens. It is some of the finest and most unspoilt nature the Netherlands has to offer.
Organising an event in Emmen is choosing the unexpected. Your guests don't expect a special destination, so they're all the more surprised. That element of surprise can't be bought in Amsterdam or Rotterdam.
Accessibility: Emmen has its own train station with connections towards Zwolle and on to the Randstad. By car it's around 1 hour from Zwolle via the A37 and A28, and around 2.5 hours from Amsterdam. For a multi-day event, the travel time is an investment guests are happy to make if the programme is worth it.
For companies in the northern Netherlands, Overijssel and Drenthe, Emmen is a logical, central choice. And for companies from further afield it's a signal: we think off the beaten track.
